An agent-based fuzzy cognitive map approach to the strategic marketing planning for industrial firms

This is the post-print version of the final paper published in Industrial Marketing Management. The published article is available from the link below. Changes resulting from the publishing process, such as peer review, editing, corrections, structural formatting, and other quality control mechanisms may not be reflected in this document. Changes may have been made to this work since it was submitted for publication. Copyright @ 2013 Elsevier B.V.Industrial marketing planning is a typical example of an unstructured decision making problem due to the large number of variables to consider and the uncertainty imposed on those variables. Although abundant studies identified barriers and facilitators of effective industrial marketing planning in practice, the literature still lacks practical tools and methods that marketing managers can use for the task. This paper applies fuzzy cognitive maps (FCM) to industrial marketing planning. In particular, agent based inference method is proposed to overcome dynamic relationships, time lags, and reusability issues of FCM evaluation. MACOM simulator also is developed to help marketing managers conduct what-if scenarios to see the impacts of possible changes on the variables defined in an FCM that represents industrial marketing planning problem. The simulator is applied to an industrial marketing planning problem for a global software service company in South Korea. This study has practical implication as it supports marketing managers for industrial marketing planning that has large number of variables and their cause–effect relationships. It also contributes to FCM theory by providing an agent based method for the inference of FCM. Finally, MACOM also provides academics in the industrial marketing management discipline with a tool for developing and pre-verifying a conceptual model based on qualitative knowledge of marketing practitioners.Ministry of Education, Science and Technology (Korea

Coulomb corrections to bremsstrahlung in electric field of heavy atom at high energies

The differential and partially integrated cross sections are considered for bremsstrahlung from high-energy electrons in atomic field with the exact account of this field. The consideration exploits the quasiclassical electron Green's function and wave functions in an external electric field. It is shown that the Coulomb corrections to the differential cross section are very susceptible to screening. Nevertheless, the Coulomb corrections to the cross section summed up over the final-electron states are independent of screening in the leading approximation over a small parameter $1/mr_{scr}$ ($r_{scr}$ is a screening radius, $m$ is the electron mass, $\hbar=c=1$). Bremsstrahlung from an electron beam of the finite size on heavy nucleus is considered as well. Again, the Coulomb corrections to the differential probability are very susceptible to the beam shape, while those to the probability integrated over momentum transfer are independent of it, apart from the trivial factor, which is the electron-beam density at zero impact parameter. For the Coulomb corrections to the bremsstrahlung spectrum, the next-to-leading terms with respect to the parameters $m/\epsilon$ ($\epsilon$ is the electron energy) and $1/mr_{scr}$ are obtained.Comment: 13 pages, 4 figure

Polarization Structures in the Thomson-Scattered Emission Lines in Active Galactic Nuclei

A line photon incident in an electron-scattering medium is transferred in a diffusive way both in real space and in frequency space, and the mean number of scatterings changes as the wavelength shifts from the line center. This leads to the profile broadening and polarization dependence on the wavelength shift as a function of the Thomson optical depth $\tau_T$. We find that the polarization of the Thomson-scattered emission lines has a dip around the line center when $\tau_T$ does not exceed a few. Various structures such as the polarization flip are also seen. An application to an ionized halo component surrounding the broad emission line region in active galactic nuclei is considered and it is found that the polarization structures may still persist. Brief discussions on observational implications are given.Comment: 14 pages, 3 figures, accepted for publication in ApJ Letter

Bioaffinity detection of pathogens on surfaces

The demand for improved technologies capable of rapidly detecting pathogens with high sensitivity and selectivity in complex environments continues to be a significant challenge that helps drive the development of new analytical techniques. Surface-based detection platforms are particularly attractive as multiple bioaffinity interactions between different targets and corresponding probe molecules can be monitored simultaneously in a single measurement. Furthermore, the possibilities for developing new signal transduction mechanisms alongside novel signal amplification strategies aremuchmore varied. In this article, we describe some of the latest advances in the use of surface bioaffinity detection of pathogens. Three major sections will be discussed: (i) a brief overview on the choice of probe molecules such as antibodies, proteins and aptamers specific to pathogens and surface attachment chemistries to immobilize those probes onto various substrates, (ii) highlighting examples among the current generation of surface biosensors, and (iii) exploring emerging technologies that are highly promising and likely to form the basis of the next generation of pathogenic sensors

Three methods for performing Hankel transforms

Three methods for performing Hankel transforms with optical or digital processors are described. The first method is applicable when the input data is available in Cartesian (x-y) format and uses the close connection between generalized Hankel transform and the two dimensional Fourier transform in Cartesian coordinates. The second method is useful when the input data is in polar (r - theta) format and uses change of variables to perform the nth order Hankel transform as a correlation integral. The third method utilizes the von Neumann addition theorem for Bessel functions to extract the Hankel coefficients from a correlation between the radial part of the input and a Bessel function. Initial experimental results obtained for optical implementation of the first two methods are presented